Get backlinks on the world’s top publications
A FREE 5-day email course for SEO agencies, in-house SEOs (DR 40+), and digital PR pros who want passive backlinks from top-tier publications.
“Alex is a solid SEO who knows what he's doing”
- Matt Diggity

Who is this for?
SEO agencies looking to reduce link-building costs, boost profit margins, and improve their product offering.
In-house SEOs and site owners managing sites sites with a DR of 40+ and looking to scale their link building efforts.
Digital PR specialists aiming to maximize the impact of their campaigns by generating passive backlinks post-outreach.
Who is this NOT for?
Individuals new to SEO or those managing websites with a DR below 40.
Those looking for quick fixes or unwilling to implement strategic, long-term link-building methods.
Anyone not prepared to invest time and effort into sustainable link building practices.
The Details
Here's a sneak peek of everything you're going to learn inside this email course...
Day #1. How to find hidden pages in your niche getting backlinks every month
Day #2. The surprising truth about what journalists actually link to
Day #3. How to structure your content to become the go-to source
Day #4. Reverse Digital PR: How to turn one-time PR campaigns into passive link-building machines
Day #5. The proven system for turning your site into a link generating machine
“I have seen a few of Alex’s projects and can say first-hand he knows how to get high-quality links that would make your competition jealous”
- Alex Savy

Almost there!
You'll get lesson #1 in your inbox in...
In the meantime...
Hey — Alex Horsman here. Thanks for signing up for my free 5-day email course.I'm sure you're wondering at this point... who are you?I've been in SEO for a little over 10 years now and got my start back in college link building for an e-commerce brand. Over the next 7 years, I grew to become the head of marketing for them.We scaled the brand to over $20M in annual revenue, primarily through SEO and content marketing. As you can guess, link building played a huge role in this growth.I left back in 2022 and have been building content sites ever since. And now I'm starting to share my best link building tactics with the world through my newsletter.Much of my SEO success can be attributed to link building. Its always been my competitive advantage.But before I start nerding out on you, do me a quick favor…Please go check your inbox for the first email with lesson #1.If I had to guess, it's probably in your Promotions or Updates tab. Maybe even Spam.If you don't go find the email then email service providers might not send you all 5-free lessons.Look for an email from my name, Alex Horsman, and the email address: [email protected]More on the name of my newsletter later... 😉Note: Sometimes it takes 5-10 minutes for the first email to show up.So while you're hanging out, click the button below to check out some of my best link building content.And then I'll see you in your inbox ✌️
Ready to get backlinks from the world's top publications?
Take the first step by filling out the quick survey below (6 questions only) so I can learn more about your goals.Then, book a call with Alex Horsman so I can create a custom roadmap based on your website(s).
BOOK YOUR FREE LAZY LINK BUILDING STRATEGY CALL
Use the calendar below to book your free Lazy link building strategy call with me.On this call, we'll dig deeper into your goals, pain points, and walk you through the 4 pillars for becoming a link generating machine.(I want to make sure my approach to link building is right for you and your goals!)
YOUR FREE LAZY LINK BUILDING STRATEGY IS BOOKED!

Right now I'm hard at work reviewing your application so I can make sure this strategy will work for your site (or your clients)!In the meantime, please go check your inbox. There should be a confirmation email sitting in there to verify the time you've chosen.Talk soon 🫡